What is Strategic Issues Consulting?
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● SMB performance improves significantly when they have a strategic plan.
● Very, very few SMB actually have a strategic plan.
And although I am considered knowledgeable in strategic/business planning, and sometimes develop up to 60-70 page financials, I rarely recommend developing such a plan in the early stages of a consulting relationship (see Hunting Analogy). The reason for this is that Strategic Issues is first and foremost concerned with finding and exploiting specifically targeted strategic opportunities. We will do only the minimum amount of planning necessary to achieve very specific objectives - which almost always includes increasing cash flow. But everything in life, and business, isn't about cash flow - see Lifestyle Issues.
There is another issue of note, even though unrelated to
financial or even lifestyle issues. Almost every SMB CEO is mired in day-to-day
management issues but this process provides the opportunity to step back and
look at the business, seeing fresh opportunities. The goal is to raise
the stakes and the rewards, and the result of this process sometimes not only
reenergizes the CEO but reinvigorates the entire organization. There
are several reasons for this, among which is decompartmentalization.
Also, note that most consultants typically
require weeks or man-months to complete a project. But due both to the
type of projects I work on and the way I work, I can often complete a project,
or at least a major phase, in hours. This greatly decreases the
uncertainty and risk in projects I work on. Finally, be aware of what I
refer to as Dumb vs. Lazy.